National Cannabis Harm Services Appoints Rocco Petrilli CEO and President

The market leader in cannabis risk management assessment, education and consultation in the United States claims expansive growth and increasing industry impact.

DURANGO, Col., June 3, 2022 /PRNewswire/ — The National Cannabis Harm Prevention Services (NCRPS) has appointed Rocco Petrilli to the full-time position of CEO and President. This move, as announced by the company’s board of directors, came in response to the growing acceptance of NCRPS’ products and services in the U.S. cannabis industry and the recognized need to focus on emerging of NCRPS as a market leader in providing consumer risk management. US cannabis market. Previously, he served as President of NCRPS, where, with the team led by Alex HearingChief Risk Management Officer, they facilitated the development of a comprehensive risk assessment tool, the CRP2™, which produces a comprehensive set of risk score trading framework assessments. These scores form the basis of personalized education and consultation developed and sanctioned by the NCRMA that promotes improvement and better placement in the limited cannabis financial, banking and insurance markets.

Petrilli is also President of the National Cannabis Risk Management Association (NCRMA), leading its creation and growth as the only association dedicated to cannabis risk management in the Americas. NCRMA was recently acquired as a wholly owned subsidiary of NCRPS.

In addition to his role with NCRPS, Petrilli served as interim president of the captive insurance management company when it launched TRICHOME™ branded products since September 2020. This position ended on May 31, 2022.

“Weak risk management poses a significant threat to the growth and sustainability of the US cannabis market,” Petrilli said. “Our decision to separately launch a company that offers deep, measured risk enhancement designed to facilitate the normalization of the vast cannabis financial and insurance markets represents our strong commitment to addressing these issues.”

A 30-year business leader and veteran of the automotive component manufacturing and fractional management industries, Petrilli has extensive experience in all aspects of global and multinational business planning and development. He also specializes in risk management and talent optimization, achieving multiple team wins in over a dozen startups by creating the right organizational architecture and ensuring continuous improvement. Mr. Petrilli earned a Bachelor of Science in Chemical Engineering from Pennsylvania State University.


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